U.S. Plant Based Meat Market Value - By Source (Wheat, Soy, Blends, Pea, and Others), By Product (Burger Patties, Keema, Kebabs, Strips & Nuggets, Sausages, and Others), By Type (Chicken, Pork, Beef, and Fish), By Storage (Refrigerated, Frozen, and Shelf-stable), By Distribution Channel (Food retail, Food services, and E-commerce), and By Industry Analysis, Market Size, Share & Forecast, 2023 – 2032

  • ID: 467 |  
  • Published date: June, 2023  |  
  • Report Format: PDF

Recent update: Our research team is keeping a close eye on the potential impact of COVID-19 and other global crises on various industries worldwide, allowing us to stay ahead of the competition.

MVI Statistics and Viewpoints:   

  • U.S. Plant Based Meat Market size exceeded USD XX Million in 2022. 
  • The market is expected to showcase a CAGR of over 24.2% from 2023 to 2032. 
  • By the end of the forecast period, the market is anticipated to reach a valuation of around USD XX Million.

Major players in the U.S. plant-based meat market include both well-established food companies and startups specializing in plant-based alternatives. This competitive landscape has led to a proliferation of product offerings, with continuous improvements in taste and texture to closely match the sensory experience of consuming animal-based meats. Companies are primarily focused on developing new products that are easier to consume, more similar to meat products, and offer customers more opportunities to reduce their meat consumption.

U.S. Plant Based Meat Market

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Market Overview:

Plant-based meat products are alternatives to traditional animal-based meats made from plant-based ingredients such as soy, peas, mushrooms, and wheat. These products are intended to provide consumers with a more sustainable and ethically conscious dietary option by mimicking the taste, texture, and nutritional profile of conventional meats. Driven by shifting consumer preferences towards healthier and environmentally friendly diets, the U.S. plant-based meat market has experienced substantial growth over the past decade. Factors such as concerns about animal welfare, the environmental impact of livestock farming, and personal health have contributed to the rising demand for plant-based meat alternatives. Moreover, increased awareness of climate change and the desire to reduce greenhouse gas emissions associated with animal agriculture have further fueled the market's expansion. Government support for sustainable food systems, alongside initiatives promoting healthier diets, has also contributed to the growth of the plant-based meat market. Retailers, restaurants, and fast-food chains have increasingly incorporated plant-based meat options into their menus, making these alternatives more accessible to a broader range of consumers.

U.S. Plant Based Meat Market Value Insights

Report Coverage


Base Year


Market Size in 2022

USD XX Million

Forecast Period

2023 to 2032

CAGR (2023 to 2032)


Forecast Year Value, 2032

USD XX Million

Historical Data for

2019 to 2022

Segment Covered

Source, Product, Type, Storage, And Distribution Channel

Companies Covered

  • Morningstar Farms
  • Beyond Meat
  • Impossible Foods
  • Others


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  • Health Consciousness: The growing awareness of the health benefits of plant-based diets has been a major driver of the plant-based meat market. Consumers are looking for alternatives that are lower in saturated fats and cholesterol while still providing enough protein. Plant-based meats, which are often made from soy, peas, and beans, are positioned as healthier options, appealing to people who want to lower their risk of heart disease, diabetes, and other health problems.
  • Diverse Culinary Options: Plant-based meats have evolved to offer a wider variety of options beyond traditional veggie burgers. Innovations in food science and technology have enabled the creation of plant-based sausages, ground meat, chicken nuggets, and even steaks. This diversification of product offerings appeals to a broader range of consumers and allows for greater integration into various cuisines and culinary experiences.
  • Technological Advancements: Advances in food science and technology have played a pivotal role in creating plant-based meat products that closely resemble the taste, texture, and appearance of animal meats. Innovations such as high-pressure extrusion, 3D printing, and improved flavoring techniques have led to more convincing and satisfying plant-based options, enhancing consumer acceptance.


  • Nutritional Concerns: While plant-based meats can offer health benefits, there are also concerns about their nutritional profiles. Some products might be heavily processed, containing high levels of sodium, unhealthy fats, and additives. Consumers may be cautious about trading one set of health concerns (e.g., saturated fat from animal meats) for another (e.g., processed ingredients).

By Source Synopsys: 

U.S. Plant Based Meat Market Size

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The U.S. market is classified by source into wheat, soy, blends, pea, and others. Among these segments, the soy segment is expected to lead the U.S. Plant Based Meat Market during the forecast period. Soy-based plant-based meat products are among the market's most established. Soy protein is an adaptable ingredient that can be used to make a variety of products such as burgers, hot dogs, deli slices, and more. These products frequently taste and feel similar to traditional meat.  

By Distribution Channel Synopsys:    

The U.S. market is classified by distribution channel into food retail, food services, and E-commerce. Among these segments, the E-commerce segment is expected to grow at the rapid pace in the U.S. Plant Based Meat Market during the forecast period. The e-commerce segment has been growing rapidly due to the convenience it provides, allowing consumers to access a wide range of plant-based meat products without leaving their homes. Additionally, the food services segment, including restaurants and fast-food chains, has been expanding its plant-based offerings to cater to the increasing demand for meatless options.       

Top Companies Includes in U.S. Plant Based Meat Landscape:

  • Morningstar Farms
  • Beyond Meat
  • Lightlife
  • Impossible Foods
  • Maple Leaf Foods
  • Amy’s Kitchen 
  • Pinnacle Foods
  • Others

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In-depth analysis of U.S. Plant Based Meat Market along with industry coverage and forecasting for the following segments:

Market Size, By Source

  • Wheat
  • Soy
  • Blends
  • Pea
  • Others

Market Size, By Product

  • Burger Patties
  • Keema
  • Kebabs
  • Strips & Nuggets
  • Sausages
  • Others

Market Size, By Type

  • Chicken
  • Pork
  • Beef
  • Fish

Market Size, By Storage

  • Refrigerated
  • Frozen
  • Shelf-stable

Market Size, By Distribution Channel

  • Food retail
  • Food services
  • E-commerce

Frequently Asked Questions (FAQ):

Publisher: Market Value Insights


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